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ASOS is the largest and most sought after British online store. He presents a huge assortment of multi-brand clothes, accessories, perfumes, cosmetics for men and women. Thanks to the convenient ASOS service, the official site has gained high popularity around the world. A good filter and sorting by color, size, brand, type of clothing and price makes even casual visitors linger on the site. With ASOS, you can easily pick up a new style for yourself, listening to the advice of designers, or dress like a Hollywood star. Here you just want to buy everything! There is a product for every taste and budget. Frequent sales and promotional codes give you the opportunity to save money and enjoy shopping.
What is the secret of wild popularity? How has ASOS in Russia already won a sea of fans? Dive into the history of the online store, talk about the founder of the project. And everything will become clear to you at once, you will understand - otherwise it simply could not be!
History of ASOS
ASOS online store opened in June 2000. Nick Robertson worked on its creation. He is the great-grandson of the then-famous British tailor Austin Reed. Nick was constantly attracted to the hereditary craft. With fellow Quentin Griffiths, he nurtured the idea of creating an online clothing store. Moreover, clothes of this style and style that flash on celebrities. The acronym ASOS stands for "As Seen On Screen", which means "As seen on the screen." Previously, the main feature of the site was the sale of goods seen on stellar owners. One could dress like Jennifer Lopez, Victoria Beckham or Lindsay Lohan for the lowest cost.
Nick Robertson started his business from scratch. The rapid growth of customers was due to competent marketing. Using social platforms to attract the target audience played a good service. Tempting offers could not leave indifferent fans of dressing well. Satisfied customers shared links on the Internet and boasted of their outfits in real life. Reviews about ASOS flooded social networks and forums, which served as a good leap in the popularity of the site.
First of all, the store is aimed at men and women from 18 to 34 years old, and this is a solvent and fashion-conscious audience. Success was inevitable! The first profit of ASOS online store brought in 2004. The issue of our own brand also fell for this year. Clothing under the ASOS brand is sold at affordable prices and has established itself as a quality, keeping up with the times. And rave reviews from around the world give confidence to the brand.
The appearance of the ASOS online store in Russian has greatly facilitated the task for lovers of foreign shopping and increased the number of new customers. ASOS.com in Russian appeared in May 2013. ASOS in Moscow and ASOS in St. Petersburg do not have any representative offices, departments or stores. But clothes, most often ASOS dresses can be accidentally found in retail, only the prices there are wound up to indecent.
Top 5 Benefits of www.ASOS.com
True European quality
The main advantage of the ASOS online store is that it offers items of European quality.This is not the kind of clothing that is sold in our boutiques of famous brands, tailored specifically for Russia in China. It's a shame to go to the company store and, choosing the right model, find sticking out threads, uneven stitches, coarse or too thin fabric that is spreading at the seams. And the label “Made in China” flaunts on the label. A similar model in Europe does not compare in quality with what they sell with us. Things do not lose shape for a long time, more wear-resistant, and sometimes live a second life in Russia through second-hand stores. Are you still going to boutiques in your city?
Free shipping
Regardless of the order amount, ASOS will send the purchase absolutely free. Free delivery is carried out by Russian Post; in this case, the package takes about a month. The store sends expensive purchases by courier service, which will also cost zero rubles. If desired, you can choose express delivery, it is paid extra, and the time is reduced by several times. You can track the parcel sent to Russia on a special site. It is enough to enter your unique code and watch cute how the package travels around the world. As soon as it enters the territory of the Russian Federation, it can be tracked on the Russian Post website. If after three months you still have not received the package, you can contact ASOS through the official website for a refund or duplicate the package.
Do not forget about customs limits so that you do not have to lay out extra money due to your own carelessness. Customs limits in accordance with the law are 1 thousand euros or 31 kg per calendar month per person duty free. If you still wanted to buy up almost the entire store, and the order amount or weight exceeds the duty-free limits, make a package for your husband, mom, dad or any other person who then goes to the post office with you. Otherwise, you will have to pay a fee, which is 30% of the cost of the goods, but not less than 4 euros per extra kilogram. Please note that the customs service for the calculation of the duty takes the real value of the goods, excluding discounts on sales. The site www.ASOS.com warns about exceeding the limit at the time of purchase.
Wide range of
The ASOS assortment includes about 35,000 brand products. Each week, more than a thousand new clothing items are added. The emphasis is primarily on youth and everyday fashion: men's and women's shoes, clothing, accessories, cosmetics, perfumes, skin and hair care products.
Ability to return clothes
Clothes can be returned, and sometimes it is easier than in a regular store. In which case you can return the goods:
- the wrong thing camewhich you ordered;
- size did not fit (in order not to be mistaken there is a detailed size chart);
- thing just doesn't suit you - I did not like the quality or how the model sits.
The purchase can be returned within 28 days from the receipt of the initial order. To do this, do not cut the labels and save the packaging. The money will be transferred back to you as soon as the parcel reaches the addressee. However, transportation costs will have to be borne by you. Items marked with a "+" are not subject to return and exchange due to hygiene reasons. This is usually underwear. The exception is defective goods or goods that are in the original intact packaging.
Fashionable looks and bows.
On the ASOS website there is another highlight that is not found in any such store - this is the section “Fashionable looks and bows”. Here you can participate in contests, share your photos, watch live on items purchased at ASOS, evaluate them, leave comments and feedback. In addition, here you can make new friends and consult whether this or that style suits you, choose an ASOS dress, a skirt or trousers. And in the Marketplace section (in our “flea market” language), you can attach your unnecessary things or purchase clothes that are not related to ASOS.
About sales at ASOS
ASOS Online Store can already be considered an eternal sales store.Every day a huge number of tempting offers arrive - these are up to 70% discounts on a certain product, collection or brand. The savings are substantial. Indeed, the prices for similar goods in our stores differ by two to three times!
In addition, seasonal sales allow you to dress just for a penny. And ASOS holds the final sale on Christmas Eve. It’s simply impossible to resist there, you didn’t see such a sale even in a dream! Discounts up to 90%! And this is not a stale goods, but things that have recently been bought with a bang at full cost, like new arrivals. Soon shopaholics will not be left in the world, whom this seductive world of sales has not yet sucked! During the final sale, there is no time to think, the sizes disappear right before your eyes, therefore, to grab a precious thing, you need to move not only your brains, but also your fingers on the keyboard. ASOS Christmas Sale Awaiting Worldwide!
ASOS promotional code: what's the benefit?
- What is a promo code (ASOS promo code): A code is a character set consisting of letters and numbers. This code gives an additional discount upon purchase.
- How to use Asos promotional code: the code must be entered in a special field in the shopping cart. After that, the total cost will be less by the promised amount.
- What are promotional codes for? triple benefit. We will not dissemble and detail everything on the shelves. So, for example, you want to buy a dress. Find a promotional code on the Internet that gives a discount. Usually it is valid for a limited time, so you rush to the site and make a purchase! As a result, you - are happy with the discount, the online store - is glad to the new customer, and thanks the "penny" for the partner site on which you found the promotional code. In addition, some stores with the first purchase send a loyal customer card, giving a small discount. After the ASOS online store in Russian was launched, there were much more promotional codes to win the favor of a Russian-speaking audience!
ASOS: customer reviews
There are a lot of reviews about ASOS on the Internet, mostly positive, but there are also negative ones. Often forums discuss how trackless packages get lost along the way, but ASOS faithfully returns money or duplicates an order. Often write reviews about ASOS, as a supplier of low-quality clothing, but all this is a drop in the bucket. You just need to choose well-known brands, because the ASOS online store can only be responsible for its brand of the same name, and for other products it is only an intermediary.
ASOS remains one of the most beloved stores of millions of people around the world. He is called both the most honest and the most respectable, his success continues to grow. On our site, in the comments, you can ask questions about the store, share an overview of your purchase, leave a positive or even negative review!
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